Getting Fit! Numero 1

Back in 2003 or 2004 Labor of Love set out to design a logo and business kit (business cards, stationery, etc.) for a personal trainer. While Nizzibet did most of the actual design work and client interaction she asked me to come up with some cartoon figures that could be used to enliven the material. Since the ‘toons were likely to be used online or on business cards I went for very simple designs – bold lines, straight black and white. I really like the results. I can’t remember what the client thought. I’m guessing she wasn’t in love with them since there’s no evidence of them on her current website.

Oh well. Just another reason why I concentrate on illustration work rather than graphic design.